Federal Communications Commission
Washington, D.C. 20554

Approved by OMB
3060-1115 (March 2008)

 

 

FOR FCC USE ONLY

 

FCC 388
DTV Quarterly Activity Station Report

FOR COMMISSION USE ONLY
FILE NO. -20080710ABY

 

Licensee
HIC BROADCAST, INC.

Call Sign
KFWD

Facility Id
29015

Previous Call Sign (if applicable)

Community of License

City

State

County

Zip Code

FORT WORTH

TX

TARRANT

76103 -

Nielsen DMA
DALLAS-FT. WORTH

World Wide Web Home Page Address
WWW.KFWD.TV

Licensee Renewal Expiration Date (mm/dd/yyyy)
08/01/2014

Channel Numbers: (Check the Channel Number(s) to which this form applies.)

checkbox checkedAnalog

52

 

checkbox checkedDigital

51

Report reflects information for quarter ending: 06/30/2008

Have you opted to comply with Option One, Two, or Three (once elected, this choice may not change)?
radio button not selectedOption One (A and D) radio button selectedOption Two (B and D) radio button not selectedOption Three (C and D)

Over the past quarter, have you fully complied with the requirements of this option?

radio button selectedYes radio button not selectedNo

Simulcasting:

Are you simulcasting on your Analog channel and your primary Digital stream?

radio button selectedYes radio button not selectedNo

Application Purpose:

radio button selectedDTV Education Report

 

radio button not selectedAmendment

File Number -

If an amendment, include a comment explaining the reason and the portions of the pending application that are being revised.

Section B (For broadcasters electing Option Two)

On its analog channel, and its primary digital stream, a station must run an average of 16 transition-related PSAs and 16 transition-related crawls, snipes, and/or tickers per week in each quarter, all between the hours of 5 a.m. and 1 a.m. It must also run one 30 minute DTV-related informational program once, and one 100-Day Countdown piece per day for the 100 days prior to the conclusion of the transition. Comment boxes MUST be used to describe these compliant activities (See rules for additional details).

Total Number of Eligible DTV Transition-Related PSAs and Crawls, Snipes, and/or Tickers (CSTs) Run -- Last Quarter


How many DTV PSAs and CSTs did your station run between 5:00 a.m. and 1:00 a.m. last quarter?

  Total 5:00 a.m. to 1:00 a.m. PSAs   

335

  Total 5:00 a.m. to 1:00 a.m. CSTs   

232


For informational purposes only, how many DTV PSAs and CSTs did your station run in the last quarter from 6:00 a.m. to 9:00 a.m.?

  Total 6:00 a.m. to 9:00 a.m. PSAs

0

  Total 6:00 a.m. to 9:00 a.m. CSTs

0


For stations located in the Eastern or Pacific Time Zone, how many DTV PSAs and CSTs did your station run in the last quarter from 6:00 p.m. to 11:35 p.m. (must average at least 4 per week)?

  Total 6:00 p.m. to 11:35 p.m. PSAs  

 

  Total 6:00 p.m. to 11:35 p.m. CSTs  

 


For stations located in the Central or Mountain Time Zone, how many DTV PSAs and CSTs did your station run in the last quarter from 5:00 p.m. to 10:35 p.m.(must average at least 4 per week)?

  Total 5:00 p.m. to 10:35 p.m. PSAs 

74

  Total 5:00 p.m. to 10:35 p.m. CSTs 

129

Comments:

 

 

30 Minute Educational Programs - Last Quarter


How many 30 minute, DTV-related informational programs did your station run during the quarter? At least one such program must be run between the hours of 8:00 a.m. and 11:35 p.m., prior to February 17, 2009.

Total number of 30 Minute Informational Programs  

1

Comments:
KFWD AIRED "COUNTDOWN TO DTV-ARE YOU READY?" ON JUNE 5,2008 AT 11PM-11:30PM.

100-Day Countdown Eligible Pieces - Last Quarter


Beginning on November 10, 2008, all stations participating in Option Two will engage in special 100-Day "Countdown to DTV" activities. Stations must execute a minimum of one "Countdown to DTV" on-air activity per day during the 100 days leading up to February 17, 2009. During the last quarter, how many of each eligible 100-Day "Countdown to DTV" pieces did your station run?

   0

Graphic Displays

   0

Animated Graphics

   0

Graphic and Audio Displays

   0

Longer Form Reminders

Comments:

Section D (For all broadcasters)

Additional DTV On-air Initiatives - Last Quarter

 

Did your station run additional on-air initiatives (such as news reports, town hall meetings, etc.) during the quarter? The comment box may be used to describe these initiatives.

radio button not selectedYes radio button selectedNo

Comments:

Station Website Additional Activity Related to the DTV Transition - Last Quarter

 

Does your station have a Website?

radio button selectedYes radio button not selectedNo

If YES, did your station provide additional DTV related information or activities on that Website? The comment box may be used to describe what was posted on the station's Website.

radio button selectedYes radio button not selectedNo

Comments:
KFWD'S WEBSITE INCLUDES A LINK PROVIDING THE DTV 2009 COUNTDOWN AND ANSWERS THE QUESTIONS,(1)WHEN DOES THE SWITCH FROM ANALOG TO DIGITAL BROADCASTING HAPPEN? (2)IF I DON'T HAVE A HIGH DEFINITION TELEVISION WILL I STILL BE ABLE TO WATCH TELEVISION? (3)WHEN CAN I GET A CONVERTER BOX AND HOW MUCH WILL IT COST?

Additional DTV Outreach Efforts -- Last Quarter

 

Check all of the DTV related activities listed below that your station engaged in over the last quarter. The comment box may be used to describe this activity.

 

checkbox not checkedSpeaking Engagements

Comments:

checkbox not checkedCommunity Events

Comments:

checkbox not checkedOther (describe)

Comments:

This comment box may be used to include other comments or information about your station's DTV activity over the last quarter.

Comments:
ON FRIDAY, JUNE 6 KFWD TV PARTICIPATED IN A "ROADBLOCK" WITH OTHER LOCAL STATIONS TO AIR AN NAB DTV EDUCATION SPOT CALLED "THE FUTURE IS HERE." SIX STATIONS SIMULTANEOUSLY AIRED THE SPOT AT APPROXIMATELY 6:30AM. THE STATIONS INCLUDED KFWD, WFAA, KXAS, KXTX, KFWD AND KDFI. THE "ROADBLOCK" WAS INITIATED BY WFAA AND KFWD WAS ACCOMPLISHED THROUGH A COORDINATED EFFORT BETWEEN PARTICIPATING STATIONS. NO OTHER ATTEMPTS AT A "ROADBLOCK" HAVE OCCURRED IN THE DALLAS-FORT WORTH MARKET, SECURING THE JUNE 6 BROADCAST AS A UNIQUE AND IMPORTANT EVENT FOR LOCAL DTV CONSUMER EDUCATION.

 

Station Certification
I certify that the statements in this document are true, complete, and correct to the best of my knowledge and belief, and are made in good faith.

Typed or Printed Name of Person Signing

Typed or Printed Title of Person Signing
STATION MANAGER

Signature
ANTHONY J. MONTES

Date (mm/dd/yyyy)
07/10/2008

WILLFUL FALSE STATEMENTS ON THIS FORM ARE PUNISHABLE BY FINE AND/OR IMPRISONMENT (U.S. CODE, TITLE 18, SECTION 1001), AND/OR REVOCATION OF ANY STATION LICENSE OR CONSTRUCTION PERMIT (U.S. CODE, TITLE 47, SECTION 312(a)(1)), AND/OR FORFEITURE (U.S. CODE, TITLE 47, SECTION 503).

FCC NOTICE REQUIRED BY THE PAPERWORK REDUCTION ACT

We have estimated that each response to this collection of information will take 3 hours. Our estimate includes the time to read the instructions, look through existing records, gather and maintain required data, and actually complete and review the form or response. If you have any comments on this estimate, or on how we can improve the collection and reduce the burden it causes you, please write the Federal Communications Commission, AMD-PERM, Paperwork Reduction Project (3060-1115), Washington, D.C. 20554. We will also accept your comments via the Internet if you send them to pra@fcc.gov. Remember - you are not required to respond to a collection of information sponsored by the Federal government, and the government may not conduct or sponsor this collection, unless it displays a currently valid OMB control number or if we fail to provide you with this notice. This collection has been assigned an OMB control number of 3060-1115.

THE FOREGOING NOTICE IS REQUIRED BY THE PAPERWORK REDUCTION ACT OF 1995, P.L. 104-13, OCTOBER 1, 1995, 44 U.S.C. 3507.